Apps vs Websites: What you need to know!

It can be confusing for a company to know what type of solution and functionality they need for their project. This can lead companies to choose the wrong option for them because they are unaware of the advantages and disadvantages of each choice. It’s important to know when making the decision between a web-based system and an app to correctly ascertain options so as to deploy the best solution. To see more of what we do, take a look at our website.

Meet two of our developers John & Adam. They are going to take you through a few details you need to know.

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John prefers a traditional website because it is easy for people to access, cost-effective to build, easily updated through CMS and will work on most platforms irrespective of operating system. This is a big plus for the web system as development costs and your budget can be kept down.

Adam enjoys developing apps as it gives him the ability to utilize the devices built-in features to give a more robust and effective solution to your project. While effectively being able to operate both online and offline, especially useful if you need to complete a task in an area where the internet is not available – something he would say is a major advantage over the web-based solution.

Does your project have a very specific purpose or operating requirements? Apps can fit this requirement perfectly, allowing the user access to native inbuilt features such as the camera or GPS and maintaining services whilst offline. An app will allow you to always keep up efficiency and productivity of the users.

If you’re planning a commercial project such as an e-commerce store with lots of products and options, a web solution is potentially a much better option, easily found via search engines and shareable on social media platforms. Not forgetting Search Engine Optimisation and Analytics to help track traffic flow to your site.

With a bespoke Content Management Systems (CMS) we can allow you to make your own edits and updates to content without a developer getting involved. This means that small updates are easily done by anyone with admin access. Enabling your website or app’s content stay up to date. Ideally you should look to refresh your website fully every 2-3 years to keep it up to date with the latest browsers and stop it falling behind your competitors, apps, on the other hand, require smaller interim updates more regularly due to updates to the operating systems (OS) of the device that the app runs on.

Making sure a website displays correctly over popular browsers is standard before launching the website. However developing your app to work with Apple, Android and Windows can take more work, but not always, some apps can be built from a single code base thus speeding up the process. Launching an app for one platform and then a second often creates a second opportunity to market the app!

Talk to us about websites!

Talk to us about Apps!

2018-06-01T15:16:34+00:00